Nick Cooney is Director of Education at Mercy For Animals, a national nonprofit animal protection organization and he’s founder of The Humane League. His work has been featured in hundreds of media outlets, and he’s lectured extensively throughout the United States and Europe.
He is the author of three books: Change Of Heart: What Psychology Can Teach Us About Spreading Social Change (2010), Veganomics: The Surprising Science on What Motivates Vegetarians, from the Breakfast Table to the Bedroom (2013), and his latest - and the subject of this interview - How to be Great at Doing Good (2015).
Nick speaks with us about that book, about the ways the organizations he's involved with have tried to implement the ideas in it, and what he hopes for the future of charitable giving in general and the animal protection movement in particular. Audio podcast, approx 38 mins.
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